This is a nice very nice illustration by SocialMedia Visual Lab for Advences Technology for Travel on how to use Social Media for Business when going to a trade show and focusing on World Travel Market London 2012.
And this is what it says:
Linkedin: This is where I invite business relations to plan a meeting at WTM London
Trip It: Upcoming Trips - London, United Kingdom Nov 5 - 8, 2012 WTM World Travel Market 2012
Twitter: Flights booked for #WTM2012 London http://bit.ly/X0VDor
Google+: Hope to see you all at #WTM2012 London
Pinterest: This is where I pin this Visual content for others
Facebook: I LIKE WTM 2012 London Travel Market
Instagram: A vintage picture of my E-Ticket for #WTM2012 London
Foursquare: I just check-in Charles-de-Gaulle CDG Airport with 23 others.
Youtube: Shared a video of WTM2011
Sprinklr, the leading enabler of scalable social media management for enterprises, today announced the addition of Frontier Airlines to its client roster. Frontier Airlines will use Sprinklr’s multi-channel, multi-division platform to connect with its global audience.
For Frontier Airlines, Sprinklr’s mobile access and support, as well as robust reporting and analytics that can be automated and shared, were standouts from the other SMMS providers. Frontier Airlines chose Sprinklr because it is an Enterprise class solution that can scale with its growing business and measure engagement with the goal of achieving enterprise-wide Social@Scale.
“When we say we’re a whole different animal, it represents our commitment to do the little things that make a big difference to our customers,” said Justin Macauley, Program Manager, Social Media for Frontier Airlines. “We are thrilled to be partnering with Sprinklr to enable us to continue to interact quickly and efficiently with our customers via social."
Recognized as “the most capable” Social Media Management System to serve the needs of large organizations by Altimeter Group, Sprinklr has more than 100 enterprise level brands such as Dell, Virgin America, Cisco Systems, Samsung, Hearst and Newell Rubbermaid. Mirroring its growing client roster, Sprinklr recently announced it tripled its employee base over the last 10 months.
“We are thrilled to add an innovator such as Frontier Airlines to our growing list of enterprise customers in the travel and hospitality business,” said Ragy Thomas, CEO of Sprinklr. “Social is such an important customer service channel and one that needs constant, consistent care. Sprinklr will enable Frontier to do just that.”
You may also be interested by pastConsumer Satisfaction Scores pulled from Airline's Monthly Twitter Report that was focusing in October 2011 on which Airlines satisfy various categories of interest for their Consumers or Passengers.
Back in 2010, Google launched a service called Google Search Stories that most of us have forgotten about apart from being touched at that time by the teaser called Parisian Love. A Google story of an American that finds love in Paris.
What Google Search Stories allows you to do is to create a video - complete with a music track - about Google's search results for various searches you perform on Web, Maps, Blogs,... about yourself or your company.
The whole process just takes a few minutes. Once you approve your video it's uploaded to YouTube for the world to access. Additionally, like most other YouTube videos, you can embed the code for your own YouTube video on your website or blog.
I love it. But let’s come back to SEO and TripAdvisor!
As I was benchmarking keywords for a study on the Mauritian Market it just appeared so evident that SEO and TripAdvisor were dominating results that I tried it on Google Search Stories and ended up creating this short video that is quite relevant.
35 seconds is a bit short to focus on numbers but this is what we learn from the story based on 5 results for the following keywords:
1.5 stars resort Mauritius with WEB
2.Boutique hotel Mauritius with WEB
3.Pictures Paradise Cove Mauritius with IMAGES
4.Paradise Cove Mauritius reviews with WEB
5.Paradise Cove Mauritius location with MAPS
6.Book best price for Paradise Cove Mauritius with WEB
At search #2. Paradise Cove Resort in Mauritius appears in 1st natural results and catches the eye.
Then as a user would do, I searched for pictures, reviews, location and tried to book at the best rate.
TripAdvisor appears on Top 3 positions for each web result and also note that the hotel was also very well rated and placed on Google Map.
I think these 6 results answer to the question on SEO and TripAdvisor but you may also give it a try.
No pictures for Pinterest
Bad point though: Impossible to pin pictures on Pinterest!
If you have your own Google Search Story related to travel, feel free to post it just down here as a comment or create your own and share it with us.
Infographie : Découvrez comment les réseaux sociaux ont changé votre façon de voyager.
34% des recherches depuis mobile 2011 concernent le voyage. soit 7 fois plus qu'en 2010.
18% des compagnies aériennes vendent des billets via Mobile en 2011.
